Marketing and PR made EasyLots of people with small businesses have trouble competing with the big fish. The big fish can hire other people to do their marketing and PR for them. So these small business take what they can get. It doesn't have to be like that though. Small businesses can have powerful influences and large followings that will have them working overtime. The secret is getting over the old rules of marketing and PR. My PR class has been studying The New Rules of Marketing and PR by David Meerman Scott. The result of this study is the the making of four videos that will teach all of you who want a larger influence, how to use social media and the internet in general to build your following without spending any money, and by using your knowledge of your profession to attract an audience. The goals of these videos is to make it easy for businesses to start doing the basics, and show those who are new to social media how to start.
Mom and Pop PR
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